Archive for March 12, 2013
Brand management is always an interesting topic of discussion among content management professionals and other marketing professionals as well. Software is now coming into play in a major way, which is why brand management now incorporates a website content management system as well and now even has content management system franchise opportunities for those that feel that SaaS can offer scalability, fast solution implementation and a fast and easy integration with the existing enterprise software systems out there. Franchise opportunities are out there, and now with brand management becoming so technologically integrated, we are finding that even the franchise website must mirror the actual business but has creative abilities within itself. By making sure that the website development company is following all of these regulations, we are seeing why almost one hundred percent of all franchises are still in business after five years, whereas less than forty percent of independent businesses are still viable after six years.
Franchise websites are everywhere now! While McDonalds was not the first franchise ever, it is still credited with being the one franchise that made franchises in general very popular. In fact, due to the increase in brand management there is a new franchise that opens almost every eight minutes. This is going to bode well with website development companies. Now many can incorporate the web content management system that will help franchises and businesses alike with their brand management. It is obvious that this will do more for brand management than we possibly realize. There are resources that can be freed up by using cloud based website management software as a whole. These solutions are part of what is going to make our franchises and companies more marketable and more efficient. We know that there are many necessary things that must be done in order to make a business of any kind successful. With these tools at hand, we can better serve those around us whether it be with strategic solution in brand management or other tools as well.